Real-time Field SyncGPS-Verified OperationsEnterprise RBAC Security

Full Visibility Over Your
Sales, Stock & Deliveries.
Everywhere. Every Day.

Eliminate field fraud, slow reconciliation, operational blindspots, and revenue leakage. CRITO gives SMEs and enterprise companies absolute accountability and real-time reporting over sales teams, inventory, and deliveries—even when offline.

Onboarding is handled by the CRITO team. No self-signup

Live Field Sync
Active Campaigns7 Live
Ksh 4.2M +18.4% target attainment
Field Agents Online142 Agents
1,280 Visits 99.2% GPS Verified
Offline TransactionsSynced
489 Sales Auto-sync on reconnect

Field Revenue Trend (Real-Time)

Today: Ksh 489,000

Recent Operational Activity

BA Sale RecordedJust now
Shop Visit Captured2m ago
Delivery Completed5m ago
Operational Challenges

What Lack of Field Accountability is Costing Your Business

Traditional paper and spreadsheet field tracking doesn’t just cause delays, it actively drains your profits. If you are running field campaigns, wholesale routes, or distributor networks, these manual operational loops are bleeding your business dry

Faked Shop Visits & Ghost Hours

You have no unalterable proof of where your Brand Ambassadors or field reps are right now. You are paying full-day wages for faked store check-ins, unvisited retail routes, and ghost field hours.

Inventory Disappearing in the Field

Without live, offline tracking, field stock sub-allocations enter a black hole. Inventory shrinkage, untracked stock damanges, and outright theft create massive capital losses that you only discover weeks later during manual audits.

Broken Order-to-Delivery Pipeline

Bulky product orders stall because your BAs have zero direct links to dispatch drivers. Customers cancel orders due to massive delivery lag, and delivery trucks leave the depot half-empty because they don't know where the immediate demand is.

Paper-Based Reporting and Delayed Reconciliation

Field reports arrive days late, covered in manual tally errors. Because your data lags behind reality, your financial reconciliation is completely reactive—leaving your sales forecasting inaccurate and your cash balances exposed.

Manual Payroll Chaos & Payout Disputes

Relying on manual spreadsheets leads to frequent calculation mistakes, frustrating payout disputes with your field crew, and hours wasted compiling banking lists instead of firing off a clean bulk automated payout.

CRITO Operations Suite

Eight modules. One accountability loop

From campaign creation to payroll payout . CRITO tracks every step, verifies, and reports from a single platform.

Core Operations
Campaign Management
Assign and track field campaigns across multiple regions with strict target allocations. Know exactly where your marketing budget is going.
Multi-region campaign setup & targets
Real-time campaign status monitoring
Target vs. actual revenue analytics
ACCESS CONTROL
Team Management
Manage complete field hierarchies with rock-solid, role-based permissions. Block unauthorized actions before they happen.
Clear structures: Org admin, Managers, and TLs
Brand Ambassadors & Delivery Agents
Direct Supervisor-to-Agent mapping
Enforced role-based action permissions
Stock Control
Zero-Shrinkage Stock Control
Complete visibility of warehouse stock, team allocation, and real-time stock movement.
Central warehouse stock balance
Sub-allocation tracking to Teams (TLs & BAs)
Real-time stock movement history
Offline & GPS
Field Sales Recording
Record customer sales on mobile devices with GPS verification, Mobile Money support, and targets.
Offline-first sales capture
Automatic GPS coordinate validation
Customer details & payment methods
Real-time BA target tracking
DISTRIBUTION CHANNEL
Retail Network Builder
Build an exclusive, geofenced asset of retail shops owned entirely by your business. Field teams map stores, record individual shop inventory needs, and automatically link shop requests directly to your delivery fulfillment pipeline.
Permanent Retail Database
Direct Order Pipeline
Shop Orders History & analytics
Geofenced Store Mapping & feedback notes
Automatic GPS visit logging among your teams
Bulky Dispatch
Delivery Management
End-to-end dispatch workflow connecting on ground teams, Delivery Agents, and customers.
Delivery agent assignment & mapping
Live status updates & navigation
proof of delivery confirmation
Automated Payouts
Payroll & Earnings Automation
Calculate base salaries, tier-based commissions, target achievements, and payouts automatically.
Automated daily pay & commission calculations
Logged attendance deductions & target bonuses
Executive BI
Real-Time Reports & Analytics
Stop waiting weeks for field data. Access instant, actionable reports across campaigns, inventory, and payroll to reconcile your balances daily.
Real-time executive dashboards
Campaign performance analytics
Instant inventory & sales balance reports
One-click export to CSV, PDF & Excel
THE CRITO ORIGIN

Built Out of Operational Frustration.

CRITO was built because stock kept disappearing between warehouses and field teams across Kenya, and nobody had a reliable way to prove where it went. We built the unalterable accountability layer that product-centric businesses and field operations have always needed, but never had.

99.9%Uptime SLA
100%Offline Reliability

Field Deployment Control

Open your dashboard, instantly assign stock allocations to your Team Leaders, set regional campaign targets, and push active store routes straight to your BAs' mobile devices before they head out.

Watch Visits and Sales Log Cleanly

Sit back while your team captures sales, delivery handoffs, and store inquiries out in the field. CRITO automatically locks in GPS confirmation and logs every unit moved—completely offline without drops.

Reconcile Balances and Run Payouts

Review your clean daily balance reports at close of business. Match actual sales against warehouse stock drops instantly, flag any anomalies, and export your verified payroll sheet with one click.

Audit Market Performance and Profitability

Pull up clean executive dashboards to compare actual field revenue against your operating costs. Spot which distribution routes are outperforming targets, isolate high-shrinkage supply lines, and make confident stock distribution decisions for the upcoming week based on hard data.

Enterprise Onboarding & Contact

Get in Touch with Our Team

Because CRITO secures sensitive financial data and live inventory pipelines, we build custom, watertight environments for every business. Fill out the form below to lock in a direct operational audit with our implementation engineers.

CRITO Corporation

Centralized field sales & operations management platform powering enterprise campaigns across retail, FMCG,wholesale logistics and logistics networks.

Call Support & Sales+254 790 038 750
Official Websitecrito.co.ke
Office LocationNairobi, Kenya
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